The World Health Organization is once again promoting the use of traditional medicine worldwide. This weekend the WHO held a two-day meeting in Beijing with representatives from 70 countries. The meeting consisted of seminars on regulatory standards for folk medicine, including acupuncture, around the world. The WHO recognizes and enourages the global trend of integrating traditional medicine into national health systems. And the outcome of the meeting is expected to include member countries agreeing to expand traditional medicine in their health care systems. The WHO has an interest in bringing patient's the benefits of these traditions and ensuring their safety and proper use. In my mind, this meeting is one more sign, that the sea change of integrative medicine is taking hold.